Keyword density: an important indicator for search engine discrimination relevance

[China Glass Network] In fact, the general direction of SEO has not changed over the years. The keyword density may have reduced the importance of SEO, but it has been effective.

In order to have a ranking on the target keyword, the search engine must find that the content of the webpage is highly correlated with the target keyword, and the keyword density is an important indicator for the relevance of the search engine.

First, what is the keyword density?

The keyword density refers to the ratio of the total number of words in the keyword to the total number of characters on the webpage, which is generally expressed as a percentage. In general, the more keywords appear in an article, the higher the keyword density. It should be noted that in addition to the characters visible in the web page, the invisible characters such as the meta tag and the alt attribute in the page source code are also included in the denominator when calculating the keyword density. For the convenience of calculation, SEO editors often divide the keyword word count by the total number of words in the article to estimate the keyword density. The actual keyword density is much lower than this value.

Second, how to check the keyword density?

It is difficult to get accurate keyword density by hand, and SEO editors can try to use tool queries.

1, chinaz web page keyword density detection tool (


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